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Mercury Name Disappears From Showrooms As Brand Officially Dies

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After 71 years of acting as Ford’s middle child, the final nail in the Mercury coffin was pounded in, as dealers removed all remnants of Mercury logos and signs from their dealerships, marking the end of the brand’s existence once and for all.

Mercury vehicles ended production in October, although a final order for government agencies continued to be produced. Although Mercury produced some iconic vehicles, such as the early sedans used in the hot-rodding community, and the Cougar muscle car, the brand became little more than cosmetically enhanced Ford products throughout the 1980′s and 1990′s, giving consumers scant reason to purchase a Mercury vehicle.

[Source: Detroit News]


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